Naz Helms

Shot on iPhone

From Adobe to Dyson, I lead projects of every scale with a clear vision and sharp execution. With proven expertise across creative and operational disciplines, I deliver brand-defining work that hits deadlines, meets budgets, and exceeds expectations.

  • Whether global brands to growing startups, I’ve collaborated with teams at Pepsi, Sports Illustrated, Disney, Raw Sugar, and more. Each project focused on creating impactful visual content for social media and online marketing platforms. Content that not only looked beautiful but also performed, driving impressions, engagement, and measurable business results.

  • Rooted in clarity and collaboration, I translate ideas into actionable steps, manage timelines, and communicate across teams to keep projects moving smoothly.
    I bring the same level of focus to a single campaign image as I do to complex cross-functional work, delivering creative work that’s consistently on brand, on schedule, and on budget.

  • My portfolio brings together creative explorations & brand collaborations.
    You’ll find high-performing social composites, design concepts, and illustration work—all showcasing how I blend creative vision with production discipline.
    Explore by category to see both commissioned projects and personal design studies.

Clients.

Harrods • Dockatot • Lovevery • Bugaboo • Neil Lane • FritoLay • Morton Salt

Nosiboo • Clevermade • Little Adventures • Dermoplast • Smarty Pants Vitamins • Halo

Waterloo Sparkling Water • BabyCenter • Aquaphor • Daniel Wellington • Tea Clothing

Forever21 • Mattel • Desenio • Cuddle & Kind • Mamaroo • Rylee & Cru • Wallpaper Direct

Process.

Created with AI

1. Strategy

Every project begins with discovery—digging into the brand, audience, and goals. This stage is about shaping a clear vision and defining what success will look like.

2. Creative Brief

Insights are distilled into an actionable brief that sets the tone for the project. By outlining objectives, deliverables, and resources, I ensure every partner and stakeholder is aligned from the start.

3. Design

This is where ideas come to life. Concepts are developed into visuals that don’t just look compelling, but resonate with the right audience and serve the brand’s larger strategy.

4. Production

The final stage is about precision and follow-through. I coordinate teams, manage timelines, and oversee details to deliver polished, impactful work—on time, on budget, and at the highest standard.

Work.

Coming Soon

Composites

Production of High-Performing Client Work

Composites have been a defining part of my creative journey, where I often wore the hats of producer, project manager, and designer. These single-image campaigns consistently drove strong impressions and engagement, connecting brands to their audiences in impactful ways before AI tools were widely available. Each composite reflects both creative vision and disciplined execution.

Coming Soon

Illustrations

Craft and Artistic Foundation

My illustration work reflects the craft and discipline I bring to visual storytelling. These personal projects blend traditional techniques with digital tools, reinforcing my adaptability and ongoing commitment to hands-on creativity. They serve as both a creative outlet and a foundation that strengthens my design sensibility across client work.

Coming Soon

Design Explorations

Future-Focused and Tech-Adaptive

In recent years, I’ve expanded my practice into AI-driven design explorations, using emerging tools to push conceptual ideas into visual executions. This body of work demonstrates my curiosity, adaptability, and ability to integrate new technologies into creative processes, ensuring brands stay ahead of evolving trends.